This week we have been thinking about customer acquisition costs. The cost of getting a new customer can be expensive in the online world of commerce. Why not get the most bang for your buck?
So what should you do after you have them? Treat them like kings…..
Last night we were here until about midnight working […]

We see that our freinds at google are going to be registering domain names. This is pretty interesting… Why would they do this? Seems like a whole new space that is not nearly as exciting as the search engine world. Maybe they want to have rights to see the creation dates of the sites, and […]

If you are just starting your store and don’t yet have an 800 number, consider using this service. It gives you an 800 number and a voicemail feature. You will be sent the audio file of the voicemail to your email address, immediately when a message has been left.
So, for under $10 a month you […]

Clipped from DoubleClicks 2004 - 3rd Quarter Trend Report:
Leaderboards Continue to Take on the Banner
The standard banner (468 x 60 pixels) stillaccounts for the largest portion of all adsserved (25.2%), but it declined 4.8 pointsfrom Q2.
The leaderboard, a wide unit (728 x 90) thatoften appears at the tops of pages of content,first made the “top […]

Google PageRank controversy - Is Google PageRank for real “Google Toolbar PageRank only for entertainment purposes?
Last week, two statements about Google’s PageRank started a new discussion about this topic.The first statement was made in the Search Engine Watch forums. It was from a person who received the following answer to a PageRank question from a […]